✨HAYDEN Resort 2025 Collection: A Love Letter to Serangoon Road, Singapore✨
Singapore’s Serangoon Road is not just a street—it is a sensory tapestry, a riot of colours, textures, and emotions that breathe life into the cultural heart of Little India. For his Resort 2025 collection, acclaimed Singaporean designer Hayden Ng found himself drawn back to this vibrant neighbourhood where stories, scents, and spirits intertwine in a harmony only Serangoon Road can offer.
Walking down Serangoon Road in the early morning, Hayden was captivated by the hum of activity that seems to pulse with its own heartbeat. Market vendors shouting cheerfully in Tamil, Hindi, and Malay, the jangle of bangles from street-side jewelry stalls, and the rhythmic clink of tin cups in bustling kopitiams formed a kind of music—a soundtrack to the everyday lives of the multicultural community.
But it was the colour that gripped him most.
Towering garlands of marigold and jasmine hung like chandeliers at flower shops, while saffron, turmeric, chilli, and cumin powders at spice stalls burst like pigment bombs against the sun-soaked backdrop. Fabric shops spilled bolts of vivid silk in magentas, deep indigos, peacock greens and rich metallics. Hayden found poetry in the juxtaposition: sacred temple murals beside graffiti-tagged walls, centuries-old heritage buildings beside buzzing modern cafés.
Each piece in Hayden Ng’s Resort 2025 line tells a story of these moments. Diaphanous fabrics drape like temple offerings, flowing with movement and grace. Gold thread mimics the opulence of bridal saris, while structured silhouettes echo the iconic architecture of Sri Veeramakaliamman Temple. Prints are infused with floral patterns and spice-inspired motifs—swirling, abstract, and powerful.
Even the scent of Serangoon Road found its way into his creative process. Hayden recalls standing outside a perfumery, overcome by the smell of sandalwood, jasmine oil, and incense, blending with the buttery scent of freshly fried vadai. It was intoxicating, layered, soulful—like his garments. This multisensory experience sparked an idea to infuse the collection with not just visual elements but movement and attitude—his muses are bold, feminine, unapologetically expressive, just like the women who fill the streets of Little India.
With this collection, Hayden invites the world to experience Singapore through his eyes—not the polished gloss of tourist postcards, but the real, beating heart of a community that has inspired generations. Hayden Ng’s Resort 2025 is not just a fashion line—it is a celebration of diversity, heritage, and emotion; a modern-day sari spun with stories, stitched with identity, and soaked in the soul of Serangoon Road.
#HaydenNg #Resort2025 #LittleIndiaInspires #SerangoonRoadMagic #SingaporeDesign #AFDS #ASEANFashion #CulturalCouture #SpiceAndStyle #HaydenNgResort25 #FashionWithSoul
● VIEW Collection ●
Singapore’s Serangoon Road is not just a street—it is a sensory tapestry, a riot of colours, textures, and emotions that breathe life into the cultural heart of Little India. For his Resort 2025 collection, acclaimed Singaporean designer Hayden Ng found himself drawn back to this vibrant neighbourhood where stories, scents, and spirits intertwine in a harmony only Serangoon Road can offer.
Walking down Serangoon Road in the early morning, Hayden was captivated by the hum of activity that seems to pulse with its own heartbeat. Market vendors shouting cheerfully in Tamil, Hindi, and Malay, the jangle of bangles from street-side jewelry stalls, and the rhythmic clink of tin cups in bustling kopitiams formed a kind of music—a soundtrack to the everyday lives of the multicultural community.
But it was the colour that gripped him most.
Towering garlands of marigold and jasmine hung like chandeliers at flower shops, while saffron, turmeric, chilli, and cumin powders at spice stalls burst like pigment bombs against the sun-soaked backdrop. Fabric shops spilled bolts of vivid silk in magentas, deep indigos, peacock greens and rich metallics. Hayden found poetry in the juxtaposition: sacred temple murals beside graffiti-tagged walls, centuries-old heritage buildings beside buzzing modern cafés.
Each piece in Hayden Ng’s Resort 2025 line tells a story of these moments. Diaphanous fabrics drape like temple offerings, flowing with movement and grace. Gold thread mimics the opulence of bridal saris, while structured silhouettes echo the iconic architecture of Sri Veeramakaliamman Temple. Prints are infused with floral patterns and spice-inspired motifs—swirling, abstract, and powerful.
Even the scent of Serangoon Road found its way into his creative process. Hayden recalls standing outside a perfumery, overcome by the smell of sandalwood, jasmine oil, and incense, blending with the buttery scent of freshly fried vadai. It was intoxicating, layered, soulful—like his garments. This multisensory experience sparked an idea to infuse the collection with not just visual elements but movement and attitude—his muses are bold, feminine, unapologetically expressive, just like the women who fill the streets of Little India.
With this collection, Hayden invites the world to experience Singapore through his eyes—not the polished gloss of tourist postcards, but the real, beating heart of a community that has inspired generations. Hayden Ng’s Resort 2025 is not just a fashion line—it is a celebration of diversity, heritage, and emotion; a modern-day sari spun with stories, stitched with identity, and soaked in the soul of Serangoon Road.
#HaydenNg #Resort2025 #LittleIndiaInspires #SerangoonRoadMagic #SingaporeDesign #AFDS #ASEANFashion #CulturalCouture #SpiceAndStyle #HaydenNgResort25 #FashionWithSoul
● VIEW Collection ●